MarketingLeads

WhatsApp Marketing Automation for SMBs — Freemium Model

Official WhatsApp Business API platform for bulk messaging, drip campaigns, and segmentation.

Tags

whatsapp,marketing,automation,india,smb,crm,campaigns

Overview

Problem

Indian SMBs send bulk WhatsApp messages from personal accounts, risking bans with zero analytics.

Solution

Official WhatsApp API platform with template management, audience segmentation, drip campaigns, and analytics.

Target audience

individual users alongside D2C brands, retail stores, educational institutes, coaching centres

Business model

?1499/month for 5000 messages; ?0.50/additional message

Build plan

  • Template message builder
  • Audience segments
  • Drip campaigns
  • Delivery analytics
  • Opt-out management

Tech recommendation

serverless, React, Node.js, WhatsApp Business API, Redis, PostgreSQL

Market insights

Demand level: High