Engaging content at scale

The pitch

Small and mid-sized businesses in Gujarat want video content in Gujarati for Instagram and YouTube, but agencies in Ahmedabad charge a lot and take weeks. We are a two-person team (one of us spent 6 years in a regional news channel) building a content subscription where a business gets 12 short videos a month, scripted and shot locally. We launched in 2024 and are piloting with 43 businesses in Ahmedabad, mostly clinics, jewellers and coaching classes. Looking for _25 lakh to build our production workflow tool and hire two editors.

Use of funds

Business snapshot