Everyday Fine Jewellery Styling Reels for BlueStone
BlueStone sells fine jewellery online and in its retail stores. Alongside bridal and festive jewellery, a lot of its range is lightweight gold and diamond pieces meant to be worn every day, not locked away. That's the angle for this campaign. We want fashion and lifestyle creators to style one or two everyday BlueStone pieces, like a pair of studs, a slim chain or a ring, across a week of real outfits: office, brunch, a family function, a casual evening. The message is that fine jewellery can be part of your everyday style. If you want, include a visit to a BlueStone store to try on pieces before choosing. Deliverables: 1 styling Reel ("one piece, five looks" or similar); 1 carousel with close-up shots; Stories with product links. Jewellery will be loaned for the shoot and returned afterwards, plus a creator fee. Please mention your city so we can check store access. We're looking for creators with a polished but approachable style, mostly women aged 24-38, who post workwear, everyday fashion or minimal styling content.
About this collaboration
BlueStone sells fine jewellery online and in its retail stores. Alongside bridal and festive jewellery, a lot of its range is lightweight gold and diamond pieces meant to be worn every day, not locked away. That's the angle for this campaign. We want fashion and lifestyle creators to style one or two everyday BlueStone pieces, like a pair of studs, a slim chain or a ring, across a week of real outfits: office, brunch, a family function, a casual evening. The message is that fine jewellery can be part of your everyday style. If you want, include a visit to a BlueStone store to try on pieces before choosing. Deliverables: 1 styling Reel ("one piece, five looks" or similar); 1 carousel with close-up shots; Stories with product links. Jewellery will be loaned for the shoot and returned afterwards, plus a creator fee. Please mention your city so we can check store access. We're looking for creators with a polished but approachable style, mostly women aged 24-38, who post workwear, everyday fashion or minimal styling content.
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